Youtube is more than just funny cat videos and silly pranks. One could feasibly learn anything from Youtube from the vast amount of tutorials available. Libraries can utilize this to their advantage, and the Library of Congress took off with the idea.
The Library of Congress's channel has over 2,000 videos, and these include various things such as a tour of the library, the history of the library, and even videos from events that took place at the Library of Congress. This is great because even people that have no way of visiting the Library of Congress can still experience it through the Youtube channel.
So how can smaller libraries use this? While of course the Library of Congress is huge and has more of a following, smaller more local libraries can still use Youtube in much the same way. If the library is a building with more than one floor, a video could give a tour and show what is on each floor. Videos from events could also be uploaded as well.
Youtube is a fantastic tool to reach people in a more interactive way. Some people also might enjoy videos more, because it shows more of an effort of interaction by the library with users.
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